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When choosing a toothpaste, everyone will focus on their personal needs, because a good product should be expected to be highly effective.
Noteworthy comprehensive oral care products are produced in Russia.
Splat pastes (SPLAT) are popular, in particular, due to the variety of products, where everyone will find a type that suits them.
About the manufacturer
The company has its own scientific laboratory , which successfully develops new unique toothpaste compositions.
Splats contribute not only to prevention, but also to assistance in the treatment of various dental problems and diseases.
All varieties of produced pastes undergo extensive testing not only in Russia itself, but also in the European Union and Japan.
The research results indicate that the products fully comply with the standards in this area.
The company has its own eco-factory located in the Valdai region and received the status of CO2-neutral production.
Creation and production
The Splat toothpaste production company Splat-Cosmetics LLC was founded in 1994 in the Russian Federation in Moscow. The first products it produced were immediately approved by professional dentists, so it quickly became popular among consumers.
The toothpaste manufacturer Splat cooperates with foreign specialized institutes, where the products undergo various tests. Splat-Cosmetics LLC does not conduct major advertising campaigns; all new products are described in a letter included in each Splat package.
Products are produced in our own eco-factory, and the range is constantly expanding. ISO 9001 and GMP Cosmetics certification guarantees the stability of the quality of hygiene products from the manufacturer Splat.
Compound
The entire variety of Splat pastes can be divided into two large groups:
- The first of them does not contain fluorine compounds at . Suitable for those whose body receives a sufficient amount of this element.
- Fluorine is included in the second group of pastes, which is recommended for use in regions where there is no or insignificant amounts of fluoride in natural waters.
Lavandasept paste
Many pastes have unique combinations of components that are based on natural extracts and are completely safe for the body. In addition, they are rich in microelements necessary to strengthen the enamel.
Kinds
One of the features of Splat toothpastes is their very wide range. There are three series of products , each of which has a large number of varieties of pastes.
Now in the updated first series - Professional - there are 12 pastes, in the Special series - already 14. The company also presents products for children of different ages with a wide range of flavors.
We invite you to read the detailed descriptions of the series. Additionally, the average cost is indicated.
Professional
Each product from this line provides comprehensive oral care and, at the same time, is aimed at solving one of many dental problems.
Essentially, this is professional dental care without constant visits to the dentist. Brushing your teeth just twice a day using the Professional series reduces the likelihood of developing diseases.
Buyer's opinion about the paste from the Professional series:
Sensitive
Designed for sensitive teeth, strengthening the enamel thanks to hydroxyapatite .
Helps replenish mineral loss in hard tooth tissues, making them stronger.
An additional complex of essential oils has an antiseptic and antibacterial effect, and the vitamins present in the paste ( E, PP, C) prevent premature aging of tissues.
The whitening effect is created thanks to the addition of enzymes that break down plaque - papain and polydon .
Price – 125 rubles.
Biocalcium
Designed to strengthen tooth enamel and at the same time whiten it safely. Contains hydroxyapatite and bioactive Calcis , which help restore the enamel structure.
The effect is felt within a few days from the start of use.
specially developed Sp complex helps to whiten teeth and give them a sparkling shine . White system® .
This is also facilitated by components that prevent plaque from accumulating on the surface of the teeth. Taking care of your gums is done with sodium bicarbonate .
Price – 125 rubles.
Biocalcium paste
Lavandasept
Positioned as an excellent preventative in the fight against bleeding gums.
Essential oils of plants ( rosemary, lavender, thyme ) protect the oral cavity from pathogenic bacteria and have a powerful anti-inflammatory effect.
Enzymes for breaking down plaque, as well as special bleaching salts Dissolvinе, lighten the enamel to a natural shade.
To significantly reduce tooth sensitivity, the composition contains calcium phosphate .
Price – 125 rubles.
Honest review of the pasta presented:
Assets
The use of this paste is an excellent protection not only for teeth, but also for the entire oral cavity.
It has an anti-inflammatory effect and has a hemostatic effect due to the addition of natural plant components - spirulina, bergenia and Baikal skullcap .
It is also worth mentioning the vitamins E and A and activating the processes of remineralization, that is, restoration of enamel, calcium glycerophosphate .
Price – 125 rubles.
Whitening plus
Provides enamel protection and effective whitening. This is possible thanks to the round particles of the patented Sp. whitening system. White system®, which acts gently and polishes the surface, as well as polydone and papain .
The components act on plaque even in hard-to-reach places, breaking it down and helping to remove it.
The lightening effect of 1.5 tones becomes noticeable after four weeks.
Fluoride ions and potassium ions eliminate hypersensitivity and protect teeth from the development of caries.
Price – 125 rubles.
Ultracomplex
The manufacturer describes this product as a multi-active paste - it not only provides gentle whitening for overly sensitive teeth, but also takes care of the quality of enamel and gum health.
Zinc ions are used here for the anti-inflammatory and astringent effect on weak periodontal tissues .
Enzyme additives prevent the formation of deposits on the surface of teeth, and hydroxyapatite and Calcis restore damaged enamel.
Price – 125 rubles.
Paste Splat Ultracomplex
Healing herbs
Specially designed for those patients who suffer from various gum problems. The components included in the paste not only care for gums and teeth, but also provide antibacterial, antioxidant, anti-inflammatory, tonic and strengthening effects on soft periodontal tissues.
Among these components are natural essential oils and extracts of medicinal plants: geranium oil, extracts of sea buckthorn, chamomile, hawthorn, sage . In addition, there are fluoride ions and vitamins A, E, C.
Price – 125 rubles.
What will an ordinary consumer say in his video review about this paste? See detailed review:
Arktikum
It keeps your breath pleasantly fresh for a long time and effectively but gently whitens the surface of your teeth.
In addition, due to bioactive components and hydroxyapatite, not only whitening occurs, but also protects teeth from sensitivity, thanks to the restoration of enamel.
Zinc ions and Biosol help maintain a fresh feeling in the mouth, while stevia and ratania root fight bacteria and provide effective gum protection.
Olaflur is an organic amino fluoride that prevents caries.
Price – 150 rubles.
Aromatherapy
The health of the gums, which is ensured by violet , and the strengthening of the enamel structure due to the bioactive additive Calcis , are combined with highly effective protection against the formation of pathogenic bacteria at night.
Bergamot, lavandin and Amazonian rosewood - extracts of these plants are famous for their very strong antibacterial effect.
In addition to everything, the complex of natural essential oils used in this product provides an additional relaxing effect, especially necessary before bed.
Price – 125 rubles.
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Liquum-gel
Comprehensive care, whitening effect and protection against the formation of tartar - this is the main effect of this product.
A special cleaning and polishing system developed by the company and enzymes that break down plaque help give teeth the desired whiteness and shine.
Liquum-gel paste
The paste also makes it possible to inhibit the growth of pathogenic bacteria thanks to a special component - Biosol , which is a very effective antiseptic and produces an anti-inflammatory effect.
Price – 140 rubles.
Maximum
This paste provides strengthening of enamel, highly effective protection against caries and gives maximum freshness to your breath.
Nanotechnology is used here to gently and effectively protect and restore enamel.
Calcium ions and nanohydroxyapatite are the main active ingredients. The effectiveness of the paste is enhanced by the presence of plant components and the antibacterial innovative system LUCTATOL.
Price – 150 rubles.
Green tea
Provides protection against the most common dental problem - caries .
In addition, the paste is intended for the prevention of various diseases of periodontal tissue.
Green tea extracts , as well as sage and chamomile , prevent the formation of plaque and the development of bacteria throughout the day, and also provide an anti-inflammatory and soothing effect on the gums.
The strong antiseptic effect of lavender protects the gums and takes care of their health.
Price – 140 rubles.
"On the road"
At the moment, the “On the Road” series includes five products. 40 ml tubes are convenient to put in a backpack and use on the go.
Products in compact packaging provide complete protection against dental diseases.
Biocalcium compact
This is a bioactive agent that has a comprehensive effect on strengthening tooth enamel. The main active ingredients are calcis and hydroxyapatite. They are the building blocks of the tooth.
The paste also prevents the spread of tartar and the formation of soft plaque. Gum health is supported by the sodium bicarbonate component.
The average cost of the product is 70 rubles.
Whitening plus compact
Dentists recommend using this paste for people with highly sensitive teeth and gums. The paste is designed to lighten enamel.
It contains the chemical compound polydon and papaya enzymes. They remove plaque and protect the oral cavity from bacterial diseases.
The manufacturer guarantees lightening of the enamel by one and a half tones with regular use for a month.
The average cost of the product varies between 60 - 70 rubles.
Ultracomplex compact
Recommended for people with sensitive teeth. The product improves gum health and leaves your breath fresh for several hours.
The composition contains calcis and hydroxyapatite, which reduce pain and restore hard dental tissues. Zinc ions reduce inflammatory processes.
On average, pasta costs about 130 rubles.
Active compact
The product is used to strengthen enamel and activate remineralizing processes. The composition contains extracts of bergenia, skullcap and spirulina.
They have hemostatic properties. Medicinal plants prevent the occurrence and development of periodontitis. Herbal extracts give Active Compact its special black color.
The average cost of the product is 60 - 70 rubles.
Medicinal herbs compact
The paste is produced in the form of a gel based on beneficial herbs that provide comprehensive care for the oral cavity. It is indicated for use by people with inflamed and bleeding gums.
The composition contains geranium oil, known for its strong antiseptic effect.
The cost of the product in stores and pharmacies varies between 60 - 80 rubles.
Special
Innovative products that contain unique components and complexes.
Blackwood/Ebony
Not only the packaging, but also the paste itself is black . This is due to the presence of birch Karelian charcoal , which is used for bleaching, absorbing dirt and unpleasant odors.
Paste with Karelian birch charcoal (black)
The product is created for those who need not only high-quality whitening, but also maximum antibacterial effect and a long-lasting feeling of freshness.
One of the important components is juniper berry extract , which, in combination with other components, ensures the normalization of the acid-base balance.
Price – 175 rubles.
Extreme white/Extra whitening
Designed for effective, fast and, at the same time, gentle whitening of teeth enamel.
The waiting time for results varies from person to person, but usually it is about a month of daily use. This is facilitated by a special whitening complex, which includes unique microgranules containing urea peroxide , round polishing particles and natural enzymes .
Teeth protection from caries is achieved thanks to fluoride ions in the paste.
Price – 180 rubles.
Gold/Gold
Whitens enamel and cares for the oral cavity. The composition contains diamond extract , which provides antibacterial protection, and royal jelly to constantly maintain local immunity.
Gold paste with diamond extractor
Components such as grape seed extract, thymol and natural enzymes protect .
In addition, the paste strengthens the enamel due to the content of Calcis .
Price – 240 rubles.
Shock/Shock
With constant use, the product can significantly improve the condition of the gums, increasing blood microcirculation in the soft tissues.
An additional hemostatic effect is provided by an antiseptic and sage .
Also contains: stevia extract; Kayaput oil (anti-inflammatory effect); pepper extract (improving microcirculation and gum health); nettle extract (antimicrobial effect due to the vitamins K and C it contains and tannins).
The composition determines the unusual taste of the paste - it is hot.
Price – 150 rubles.
Love/Love
This whitening paste has many additional properties. Its crimson color comes from perilla . This component prevents the aggressive destructive action of microorganisms in the oral cavity, as it has an antibacterial and anti-inflammatory effect.
For a long time after cleaning, pleasant fresh breath is maintained due to the prevention of the formation of volatile sulfur compounds, thanks to the natural disaccharide .
herpes simplex virus , which is counteracted by licorice tree bark .
Price – 162 rubles.
Sea minerals/Sea minerals
It is a gel that is enriched with seaweed and minerals . Gently whitens teeth and takes care of the strength of enamel.
It contains not only hydroxyapatite , which is a building material for the hard layers of the tooth, but also sea minerals . They enhance the effect of hydroxyapatite, triggering the process of enamel remineralization.
Paste-gel Sea minerals
of fucus and spirulina - seaweed - are used to improve the condition of the soft tissues of the oral cavity and care for the gums
Price – 150 rubles.
Magnolia/Magnolia
Toothpaste for those who want to lighten their teeth enamel without harming them.
Lightening is facilitated not only by natural enzymes that prevent plaque accumulation by breaking it down, but also by the presence of natural amino acids . With their help, coloring substances are removed from the surface, giving the enamel a darker color.
In addition to magnolia extract, which provides protection against caries-causing bacteria, the composition also contains stevia and licorice bark , rosemary essential oil and thymol , which have a beneficial effect on gum health.
Price – 160 rubles.
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Here https://zubovv.ru/lechenie/bolezni-polosti-rta/stomatit-bpr/stomatofit-podrobnaya-instruktsiya-po-primeneniyu.html instructions for using the drug Stomatofit are posted, as well as the price and examples of analogues that can be replace the product.
Siberry/Siberian berries
The paste is designed to fully strengthen the gums, teeth and mucous membranes in the oral cavity.
The healing of gums is based on the healing effect of extracts of sea buckthorn, strawberries, cranberries, juniper and lingonberries .
To inhibit the growth of pathogenic microorganisms and generally strengthen local immunity, the composition contains natural enzymes such as lactoperoxidase, lactoferrin and glucose oxidase .
Siberian berries paste
A long-lasting feeling of freshness is preserved by zinc gluconate , and hydroxyapatite prevents hypersensitivity , strengthening the enamel structure itself.
Price – 160 rubles.
Dream/Dream
Paste with strawberry for those who need complete care for sensitive teeth and effective whitening.
Antiseptics allow you to get rid of bacteria for a long time, preventing the development of caries, and hydroxyapatite strengthens the enamel, reducing its sensitivity.
The paste also contains extracts of rare plants that reveal sensuality, being aphrodisiacs - Kau Pe, Damiana and Muira Puama .
The paste improves mood as it stimulates the production of endorphins due to betafrolin.
Price – 170 rubles.
Organic
Strengthening paste for those who suffer from hypersensitive teeth. It is produced only using distilled water , so it can be recommended during breastfeeding and pregnancy.
One of the components is ALOE VERA , which is used to prevent inflammatory diseases of the oral cavity and strengthen gum tissue.
You should also highlight tea tree oil , which helps fight bacteria, prevents bleeding and reduces the accumulation of dental plaque.
Price – 150 rubles.
Chili/Chile
Designed for effective enamel whitening and gum health. Lightening occurs with the help of the silicon base of this soft toothpaste, thanks to which it is possible to whiten the enamel by two tones in a month.
Paste with hot pepper extract
Chili pepper extract contains hot capaicin , a substance that is a natural immunostimulant. Its effect can improve the condition of the gums, stimulate microcirculation in the tissues, and restore their elasticity and health.
Also contains fluoride ions and parsley extract .
Price – 150 rubles.
Ginger/Ginger
Takes care of the health of all tissues of the oral cavity, creating at the same time an enveloping and warming effect.
Ginger root extract improves microcirculation, thereby enhancing the gums' own protection. Additionally, this is facilitated by zinc gluconate and sea buckthorn , which create antibacterial protection for soft tissues.
thymol, polydon and natural amino acid salts protects against caries and plaque formation .
The paste has a pleasant consistency and the original tart taste of ginger.
Price – 162 rubles.
Armident/Armident
Designed for use in difficult conditions when it is not possible to use additional hygiene products.
The paste effectively whitens enamel without damaging it and fights caries. cedar essential oil , which is famous for its anti-inflammatory effect.
Silver ions saro and savory leaf oils ensure the maintenance of local immunity.
Thanks to a unique set of components, cleaning time can be reduced.
Price – 150 rubles.
Zero balance/Zero balance
Hypoallergenic paste-gel is designed specifically for those who, for various reasons, cannot use products containing essential oils, preservatives, dyes and flavors.
Natural antiseptics contained in large quantities in the product block the action and reduce the development of pathogenic bacteria
Glycyrrhizinate, silver ions and Perilla seeds protect against caries and keep your breath fresh.
At the same time, there are no mint components in the paste.
Price – 185 rubles.
How is Splat toothpaste made? Report from the scene
Lena Korenkova visited the production of Splat toothpaste and dramatically changed her opinion about Russian manufacturers. May the patriots forgive me for my skepticism, but when I heard the words “made in Russia,” the image of “Children’s” hand cream in an aluminum tube usually appeared in my head, and nothing more. Something familiar, cute, awkward and outdated. Before my trip to Valdai, all I knew about the Splat company was that it existed and that it was Russian, so I didn’t rule out the possibility of seeing a reinforced concrete jug in the middle of the field. And I saw this:
No, this is not a factory yet. Yes, it’s already clear that it’s great here. And the people I get to see at work are happier than the ties and white-collar workers who smoke six times a day at the Nordstar tower. Why? They have an unlimited subscription to such sunsets and sunrises, fresh air, and no plastic food. For calmness, regularity and contemplation.
About production
- Every shift, the factory produces 300,000 toothpastes, mouthwashes, foams and other personal and home care products.
It looks like this: essential oils, extracts - in total about 300 types of raw materials undergo input control and are placed in a warehouse. Each package is labeled with the name, expiration date, and manufacturer’s name. By the barcode of the finished tube of paste, you can clearly determine which batch the magnolia bark extract and any other ingredient belong to. And when and by whom they were accepted - Fedor Ivanovich and Ivan Fedorovich.
Then the storekeeper will receive a request: “get canisters with sorbitol, silicon dioxide and chamomile essential oil extract from the mezzanine.” And he will carry out everything according to the directive. One toothpaste can contain more than 20 components. And all 20 components will be delivered to the so-called “clean zone” with sterile air. Four operators and a master technologist will weigh the components and make the dosage according to the recipe. If one of the characters had a particularly successful date the previous evening, and he generously overloaded himself with ginger root oil, the smart technology will be indignant and simply will not start the cooking process.
“Clean” production area. The air pressure here is higher than in the others, so that “dirty air” does not enter the sterile space.
The factory operates four systems simultaneously, which look like huge pots with automatic stirrers. Compliance with the recipe is monitored by specially tailored programs, because, as you know, from the same ingredients, two housewives get different borscht.
Monday, Wednesday or Saturday - two of the four units always make toothpaste, producing 14 tons per shift. The remaining two are occupied, for example, with foams and mouth rinses. The assortment includes more than 130 items.
Before submitting for packaging, tasters check the substance for color, smell and taste. If everything is tasty and beautiful, the contents of the “pots” are poured into “plates” - that is, they are pumped to the packaging lines. A special device fills the tube with toothpaste.
Empty tubes are filled by hand; they are delivered from a nearby tube shop by a handsome young man who was not included in the shot.
Nearby there are smaller machines for travel-size products and samples (they are sold to hotels and Russian Railways).
Filled tubes are packaged, boxed and weighed.
The girls are watching this, as if they had just escaped from a casting for the role of a James Bond girl:
Finished products are sent to a storage and packaging warehouse.
2.5 - 3 million funds are stored here.
Her further fate is exit quality control and a one-way trip. That is, to a warehouse in the Moscow region. From there everything is distributed to dealers and for export.
Splat can be purchased in 31 countries. In Spain, Germany, Switzerland and - soon - in Italy. In pharmacies, stores, gas stations and on Amazon. The plans are to develop the East, but the market there is specific, more than 60% of the Chinese population does not know what toothpaste is - they are used to using traditional herbal powders.
- Toothpaste is not mixed according to the “base” + active ingredients and additives scheme.
The housewife can make pies with cherries, apples, potatoes and eggs from one dough. You can add various dyes and flavors to the tasteless and odorless base and package them in tubes with strawberries and raspberries. But no, you can't. Each pasta has a special recipe and production process, and they are made, as they say, from scratch.
As a form of entertainment, the journalists were asked to mix their toothpaste according to the principle of base + color + taste. Sadness flashed in the eyes of the chief technologist: “Oh, if only it were so simple for us.”
Let's say an idea generator—a CEO, development director, or director of dental community relations—has an idea: black toothpaste. The order is received by a scientific laboratory, a “theoretical recipe” is created, test brews are made, and, if all is well, the sample is sent for testing. Tests are carried out on all fronts, for example, will the black paste have the same effectiveness at the end of the shelf life?.. After all the approvals, the development technologists train the team on the new recipe.
By the way, Splat Blackwood paste is black due to the content of Karelian birch charcoal (an independent control purchase was carried out in Germany, and it took first place), and not because antimony was added there. But you can’t do without tinting completely. Not only do the natural ingredients look unappetizing, but they are also unappetizing in different ways -) You can’t predict what the same pasta from a different batch will look like.
About suppliers
- The farthest supplier is New Zealand. Why bring lavender extract from there? Because it unexpectedly turned out to be better than the French one.
Most of the raw materials come from Europe, China and Middle Asia. Silicon dioxide and natural flavors - France, licorice extract - Japan, the best mint in the world - India. There are almost no Russian raw materials, only extracts of wild flowers and berries. The reason is that there is little of it, and what is available is of unstable quality. It happened that whole pine cones were found in barrels of a trial batch of cedar oil -)
- Toothbrushes are made to order in Germany.
90% of toothbrushes sold in Russia are imported. Splat plans to set up production in Valdai, but for now they come to the Moscow region in the form of semi-products - handles and bristles. They are combined, packaged and sent to the shelves of the country.
About the funds
Splat is a family-owned company that knew from the start that it couldn't afford to invest in carpet bombing TV advertising. It’s also impossible to compete with the prices of popular hygiene pastes for 30 rubles. Their cost is many times lower than Splat. Therefore, from the very beginning, a course was chosen on the effectiveness of what is inside the tube, and not on the recognition of what is outside. The result is a healthy 14% of the market (third place behind Colgate and Blend-a-Med) and the highest existing secondary purchase rate - 70%.
- Splat produces not hygienic, but therapeutic products.
This means that this paste contains a therapeutic dosage of essential oils, medicinal plant extracts and molecular compounds. They do not just accompany brushing, but solve oral problems. The packaging and the brand's website have details about each active ingredient. You can find out that extracts of Baikal skullcap, bergenia and spirulina protect the gums from inflammation, and essential oils of geranium and Altai sea buckthorn regenerate the mucous membrane.
Plastic bottles are blown with compressed air to the required volume.
It’s unlikely that anyone reads the composition of toothpaste with the same passion as, for example, a cream or serum (I definitely don’t). It turns out - in vain: there is a chance to find out that sometimes in stylish packaging “premium pastes that have been produced in a factory in Switzerland since 1821” and cost 1000 rubles. - the same chalk that is in the budget one. And almost nothing else.
Splat has more than ten international patents for its compositions. Excitingly interesting, by the way. The Pro-Whiter series includes the De-smoke complex. Five plant extracts dissolve heavy pigmented deposits from tobacco, tea, coffee and red wine. Ordinary toothpastes mechanically “rip off” it along with the enamel due to abrasives. Or they are not effective, because with the help of enzymes they break down protein plaque, not tobacco.
After cleaning with a paste containing Sp. White System, a sound appears similar to the creaking of a wet finger running across a clean porcelain plate. This is evidence that the surface of the teeth is polished, and on the polished enamel there is nothing for bacteria to cling to. They are washed away by saliva, and the risk of caries is reduced.
Splat also has unusual foam rinses. The developers were racking their brains on how to turn children’s teeth brushing into a game, and they came up with 2 clicks on the dispenser, and a foam cloud forms in the mouth. They need to rinse their mouth for 5 seconds and spit it out. There is no need to brush or rinse with water. This “travel-office” format also turned out to be convenient for adults. The result is a Grand Prix award at a conference at Moscow State Medical University. THEM. Sechenov based on the results of clinical trials. The foams have eight scents with beneficial “side” effects. Vanilla discourages appetite, lavender soothes, ginger helps with motion sickness, bergamot sets you up for a creative wave.
Splat’s creativity is all right - there is Siberry paste “for Siberians and their friends”, Love paste with a preventive effect against the herpes virus. It also prevents the formation of volatile sulfur compounds - the main cause of unpleasant odors. Armydent was invented for extreme conditions - training grounds, hunting, fishing, hiking. It doesn't just come in a khaki tube. Mediterranean Savory and Madagascar Saro oils promote concentration, plus there are so many antibacterial components inside that you can brush your teeth for less than the required three minutes.
- Instead of fluoride, a more effective complex is used - Luctatol.
Technologists were looking for an alternative to fluorides for a children's series of toothpastes, but the result turned out to be so unexpectedly good that they urgently patented it and decided to almost completely abandon fluoride. Luctatol is a combination of three lactic enzymes and licorice. In short, biochemical reactions occur between lactoferrin, lactoperoxidase and glucose oxidase - and the result is the antibacterial substance lysozyme. In synergy with licorice, it protects against plaque and caries by more than 96%. On the one hand, this has been proven in a scientific laboratory in Japan, on the other hand, by a local life hack by Splat employees. A chocolate stain on a skirt can be removed with a cleaning foam because Luctatol breaks down the protein compounds in chocolate.
The most expensive equipment at the factory is for the production of tubes. Produces 100 pieces per minute.
- Features of home whitening.
It seems that everyone has already understood that whitening is a trend. But there is a subtle point: in the professional community, whitening refers to procedures based on the action of chemical components. The rest - abrasives, enzymes - according to the law can be called bleaching, but de facto they only break down plaque and clean the enamel to its natural color. Splat has an Extreme White whitening toothpaste that contains carbamide peroxide granules. This is the same substance that dentists apply to aligners during whitening procedures, but in a minimum working concentration to eliminate the risk of burning the gums and erasing the enamel. The paste is used in a course for a month and can lighten teeth up to two levels on the Vita scale.
- The Organic Pharmaceutical factory offers not only Splat oral care products, but also cosmetics for the care of children up to three years old and environmentally friendly household “non-chemical” products.
The principles are the same - smart natural ingredients, environmental friendliness, hypoallergenic. Lallum baby - ten products for mothers and babies with an aromatherapy effect for a restful sleep. The smallest amount of natural ingredients is 99.7%, the largest is 100%)
Household chemicals Bio Mio - products for laundry, dishwashing, vegetables and fruits that can be used in the home with a newborn. The formulas do not pollute the soil, water and air, the packaging decomposes in 2 years, not 100 years.
5 reasons why Splat cares
- The factory in Valdai employs about 250 employees. This, one might say, is a city-forming enterprise for the nearest settlements.
The production process is almost entirely automated and could have been done with a smaller staff, but the company supports jobs. Employees who do not have personal cars are transported by corporate transport or reimbursed for expenses. Lunch in the canteen is free (tested - delicious, very tasty!), on the territory of the plant there is a free gym with a free trainer. Looks no worse than some X-fit inside the Garden Ring. The view from the treadmill is definitely better.
- Replying to an insert letter with the director’s words is a really working quality control tool.
Many years ago, the director of the company, Evgeny Demin, came up with the idea of organizing direct communication with customers. He wrote something like: “Hello everyone, my name is Evgeniy. I make toothpaste. It turns out not bad, but your opinion is interesting. Let me know what you think." Representatives of the Moscow office swear that on Mondays another hundred letters are dumped on the desk. Complaints are addressed to the responsible departments.
- Splat studies the psychosomatics of oral care.
Many oral diseases are psychosomatic in nature. Typical ailments for Russia are hypersensitivity, weak gums, caries (children go to the dentist for the first time at three to five years old; in the USA it is ten years later). According to the observations of a group of dentists, indecisive people suffer most from gum sensitivity.
Tooth sensitivity is also known as manager's syndrome. This is an acquired disease, and it affects those who are chronically stressed and squeezed under the yoke of “must, must, can’t.” Such people involuntarily clench their jaws, squeeze their cheekbones, and grind their teeth in their sleep. The enamel wears down and becomes thinner, the dentinal tubules expand, and... that's right, sensitivity increases) Remember the proverbs: “any nut can be cracked”, “strong teeth equal strong character”?
A clear example of the fact that everything in the body is interconnected - a person with an incorrect bite cannot clasp his hands behind his back, because the bite affects his posture. Once the orthodontist applies special orthodontic pads for at least 15-20 minutes, the alignment changes and in front of the amazed public the person joins his hands. Splat constantly works with the dental community and studies psychosomatics to discover trends and come up with something original.
- The eco-factory is located in Valdai next to a protected area.
In the production of toothpastes and cosmetics, important input elements are water and air. Better than here - look again. Splat use water from their own artesian springs.
- CO2 neutral production.
This means that the company plants as many trees as it emits carbon dioxide. Every year, employees of a German company come to Valdai to calculate the volume of emissions and then organize the planting of trees that would absorb them. This is how 55 hectares of forest appeared in different countries of the world. Not in Russia. Splat is still looking and cannot find a partner who could organize a landing in their homeland.
Organic Pharmaceutical voluntarily complies with international standards and is certified as environmentally responsible production ISO 14001. Each product complies with the requirements of the European Union Cosmetics Directive EU76/768/EEC and is subject to the more stringent standards of pharmaceutical rather than cosmetic production. 60% of waste is recycled, and the recycling of waste cardboard has so far saved approximately three thousand trees. Almost all types of packaging: caps, pencil cases, bottles - with the exception of foil tubes - are biodegradable. Substances are added to cardboard that also speed up the decomposition process.
As a corporate event, mushroom picking competitions are held on the territory of the plant. In the local river, employees catch trout, which the canteen cooks immediately turn into fish soup:
After what I saw and heard, without waiting for the press package, I bought myself BioMio toothpaste and cleanser. Although in fact I am ready to buy not only pasta, but in general everything that is made under this sky.
And here's another thing. If one day I get absolutely tired of everything, I will come back here.
For children
For children, the company produces four varieties of pastes, gradated by age.
Baby
Can be used from birth to 3 years . Contains natural ingredients, therefore it is safe for the baby's body if swallowed. LUCTATOL® complex not only destroys soft plaque on teeth, but also prevents its reappearance.
Children's paste Splat - for the little ones
In addition, the paste strengthens the enamel and helps with teething, reducing gum sensitivity. Available in two different flavors - apple/banana and vanilla .
Price – 155 rubles.
Kids
For children aged 2 to 6 years. It has three flavors - strawberry/cherry, fruit ice cream and milk chocolate .
The components contained in the paste are 98% natural , so it is completely safe for this age.
The composition contains no substances that cause allergies .
LUCTATOL® complex does not allow bacteria to develop in the oral cavity, thereby preventing the occurrence of caries .
Aloe Vera gel has an anti-inflammatory effect.
Price – 156 rubles.
Junior
Can be used by children from 3 to 8 years old. The paste is available in four versions - “South”, “North”, “East” and “West”. All of them are completely safe and do not contain fluoride, allergens, dyes or preservatives.
A complex of milk enzymes , similar to the action of mother's milk, helps strengthen local immunity in the oral cavity.
The composition also contains a component that improves the process of fixing calcium ions on the enamel, accelerating the process of its mineralization.
Price – 180 rubles.
Juicy
For children of any age. These strengthening pastes have six flavors (ice cream, kiwi, cherry, chocolate, tutti-frutti, peach) and are designed for thin and vulnerable children's enamel.
The paste can be used by adults who suffer from very sensitive teeth.
Contains calcium nanohydroxyapatite , which penetrates deep into the enamel structure, eliminates microdamage, making it stronger and more protected.
It also contains the LUCTATOL® and Aloe Vera .
Price – 85 rubles.
What dentists say
Professionals very highly of Splat toothpastes , not only for adults, but also for children.
Splat whitening paste was tested in one of the popular TV shows. You will see fascinating experiments and learn the opinions of independent experts:
especially note the good mild whitening effect with simultaneous polishing of the surface of the teeth.
Despite the abrasiveness, products for adults contain additives that do not harm the enamel, while simultaneously strengthening it.
Doctors often recommend these pastes to their patients who have gum problems . Increasing local immunity helps strengthen soft tissues in the oral cavity.
The presented pastes do not contain parabens (preservatives) and sodium lauryl sulfate , which can cause allergic reactions in some patients and be harmful to health.
All experts note that Splat teeth cleaning products allow for comprehensive oral care.
Another huge advantage, according to dentists , is the narrow focus of many products and a wide range. Due to this, most people can choose the ideal product for themselves from the Splat line.
Features of the composition
The composition of the product is divided into synthetic and natural. The first type includes the following substances:
- fluoride – supplies minerals and trace elements to the enamel, increases strength, prevents and treats caries;
- abrasive elements - eliminate plaque and food debris, prevent the appearance of stones, but can damage the enamel;
- sodium lauryl sulfate – increases the volume of the product due to the appearance of foam, is toxic to the body in large quantities, so it is included in small quantities or not added;
- xylitol – destroys bacteria, increases the number of minerals;
- calcium, potassium, magnesium - microelements that strengthen enamel, are included in other synthetic products;
- hydrogen peroxide – destroys bacteria, normalizes the composition of microflora;
- glycerin – softens and moisturizes the mucous membrane of the gums;
- flavorings – improve taste sensations during cleaning.
Among the natural ingredients, the manufacturer adds:
- herbs (chamomile, sage, calendula, coltsfoot) – eliminates inflammation, destroys bacteria, relieves pain and irritation;
- clay – cleanses, eliminates inflammation;
- chalk is an abrasive component that removes plaque;
- sorbents (charcoal based) – capture fungi and bacteria, remove them from the oral cavity without affecting the digestive tract.
Attention!
Pastes contain several of these components. They are mixed to obtain a complex effect. The composition is written in English and Russian.
Consumer Opinion
The vast majority of people who have personally experienced the effects of toothpastes claim that they are effective, and the results appear fairly quickly.
In the comments to this article you can leave reviews about any of the products listed here.
Look at the review of Splat pastes, in which the consumer expresses his opinion on the effectiveness of these products:
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